Victoria BaxterinPurpose DecodedBuilding a Fairer, HealthierThis year’s World Health Day’s theme is building a fairer, healthier world. It is appropriate that fairness comes first, as it is a vital…10 min read·Apr 7, 2021----
Victoria BaxterinIssues DecodedThe Stakeholder Capitalism ImperativeThe recent World Economic Forum’s Davos Agenda confirmed what we have been seeing as clear trend line: there is increasing importance of…4 min read·Feb 25, 2021----
Victoria BaxterinPurpose DecodedPolite (Corporate) ConversationWay back in an era of dinner parties, a friend of ours brought a friend to dinner who was visiting from Kansas City. Among the eight of us…4 min read·Jan 21, 2021----
Victoria BaxterinPurpose DecodedPutting Purpose to the Test: New Stakeholder Capitalism Metrics Proposed by the World Economic…As corporate leaders continue to navigate increased expectations around purpose — or how to pursue sustainable business growth while…6 min read·Sep 28, 2020----
Victoria BaxterinPurpose DecodedDoes ESG still matter?A question has come up: Does ESG still matter in a pandemic? Faced with tough economics and massive uncertainty, will companies walk away…3 min read·Apr 28, 2020----
Victoria BaxterinPurpose DecodedPurpose Leadership in the time of COVID-19Purpose leadership has taken on a deeper meaning and is more important than ever as companies work to manage and mitigate the impact of…4 min read·Apr 23, 2020----
Victoria BaxterinPurpose DecodedPurpose leadership considerations as we navigate COVID-19 and beyondWhile we are still in the midst of the evolving COVID-19 crisis, we are already thinking about how to help our clients solve immediate…3 min read·Mar 31, 2020----
Victoria BaxterinPurpose DecodedIs the Milton Friedman Era Over?The conversation around corporations and purpose kicked into high gear this week when the Business Roundtable released its Statement on…3 min read·Aug 21, 2019----
Victoria BaxterinIssues DecodedAmericans Look to CEOs to Shape Public PolicyCorporate citizenship gets a lot of lip service, but too few consider what it really means.4 min read·Jul 25, 2018----
Victoria BaxterinPurpose DecodedAmericans Look to CEOs to Shape Public PolicyPatagonia recently announced it will again close all its stores on Election Day in order to give employees paid time off to vote. In a…4 min read·Jul 25, 2018----